From June 6 to 28, 2026, La Caverne du Pont Neuf will transform one of Paris’s most iconic monuments into a temporary art installation conceived by the artist JR. To support the project, the event’s official website now uses Axeptio, with multilingual consent management designed to remain in keeping with the visual experience offered to visitors.
JR transforms the Pont Neuf into a monumental shared art experience
Starting June 6, Parisians and visitors alike will be able to discover a never-before-seen transformation of the capital’s oldest bridge. With La Caverne du Pont Neuf, the artist JR reimagines a familiar landmark, giving it a new visual and symbolic dimension in a project that pays tribute to The Pont Neuf Wrapped by Christo and Jeanne-Claude, forty years after its unveiling.
The work forms part of an artistic cycle JR began in 2020 around the themes of isolation, perception and collective reconnection. Following several works built around monumental trompe-l’œil effects in Florence, Rome, Milan and on the façade of the Palais Garnier, La Caverne du Pont Neuf “invites citizens to abandon blindness and isolation, in favor of lucidity, togetherness and concord among all,” as the artist explains in the press release issued on May 11.
This immersive installation will be freely accessible, 24 hours a day, 7 days a week, offering visitors an augmented reality experience developed with Snap’s teams, a sonic fabric by Thomas Bangalter, former member of the celebrated duo Daft Punk, and a major engineering effort led by Air Toiles Concept.
The website keeps the digital experience minimalist so the artwork can take center stage
The official website for La Caverne du Pont Neuf is now live in French and English, with multilingual consent management provided by Axeptio.
The chosen design follows a deliberately minimalist approach: a clean, discreet cookie banner that gives full prominence to the visuals of the artwork from the moment visitors arrive on the page. It is a creative choice that is fully aligned with the nature of the project itself.
Axeptio currently supports many cultural organizations in France and internationally. More recently, a study carried out alongside Tuxedo on 199 cultural websites in Quebec highlighted the specific consent-related challenges facing the performing arts, ticketing and cultural sectors.
At Axeptio, we are proud to contribute to cultural projects that aim to build digital experiences that respect both their visitors and their artistic direction.
