At the 3rd edition of the CFNEWS South-East External Growth Awards, held on March 26 in partnership with Caisse d’Épargne CEPAC and Bpifrance, Axeptio was awarded the Tech Prize, in recognition of its international growth strategy, and ability to innovate in the consent management market.
Partners & winners of the CFNEWS South-East External Growth Awards
Photo credit: CFNEWS
Expanding Internationally While Staying True to its Core Mission
This Tech Prize recognizes Axeptio’s growth strategy, marked by rapid international expansion.
What impressed us about Axeptio was its strong international expansion, with the acquisition of two companies in Brazil and the Netherlands. Despite this rapid growth, the group has remained true to its top priority: respecting the user’s choice. Axeptio is growing fast, but in a way that remains true to its mission.” said Maud Moulin, Investment Director at Bpifrance Investissement.
In recent years, the company has accelerated its expansion with the opening of a subsidiary in Canada, along with two successive acquisitions: Cookie Code in the Netherlands and AdOpt in Brazil.
The acquisition of Cookie Code is part of a strategic build-up in the European market. In a highly competitive environment, Axeptio is strengthening its position in the Dutch market, which is known for its high standards of compliance. The deal also gives the company access to a strong and relevant network of distribution partners to support its growth in the region.
In Brazil, the acquisition of AdOpt marks a key milestone in the group’s expansion across Latin America. By building on a leading local player, Axeptio is positioning itself to address the challenges related to the LGPD, Brazil’s equivalent of the European GDPR, and strengthening its ability to support companies operating in specific regulatory environments.
Today, the company has nearly 80 employees across three continents and continues to roll out a model designed to help brands manage consent at an international scale, particularly in the key e-commerce and media sectors.
Driving innovation in consent through product and user experience
Beyond its growth, Axeptio also convinced the jury with the innovative nature of its solution and its vision of consent, that aims to give control back to users while creating value for brands.
This approach is reflected in the development of new features such as Taste, a consent assistant designed to reduce “consent fatigue,” as well as in the integration of video formats into banners, turning a regulatory requirement into a genuine marketing touchpoint.
By combining product innovation, international ambition, and a long-term commitment to compliance, Axeptio is reinforcing its position as a leading player in the global consent management market.
To learn more, watch the full interview (in French):
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