Google Tag Manager and Axeptio: A Winning Combo for Smart, Compliant Tracking
Valentin Boulenzou is the founder ofARPA Trafic, a Montpellier-based web marketing agency...
Axeptio Introduces Branded Consent: The First Immersive CMP With Native Video Integration
By placing storytelling at the core of consent, Axeptio breaks away from “consent fatigue” and reimagines compliance as a new growth lever. What was once a regulatory obligation now becomes a stage: a new communication channel where brands can engage audiences, build trust, and convert attention into performance.